Leverage personal narratives for profitable business connections
Master the art and science of storytelling to boost your business impact. This course reveals how compelling narratives can drive results—whether you’re closing deals, launching products, leading teams, or securing buy-in. Through neuroscience-backed frameworks and hands-on practice, you’ll learn alongside your peers to craft authentic, values-driven stories that optimize business opportunities. You’ll leave with a portfolio of powerful narratives that set you apart and set you up for success.
Activating the Brain’s Storytelling Superpowers
Leverage brain science for memorable messaging
Apply essential narrative elements for deeper human connection
Transform emotional connections into business growth
Adapt stories across different business contexts
Transforming Personal Experiences into Professional Value
Discover leadership strengths within personal experiences
Build credibility through authentic, courageous vulnerability
Connect personal narratives to business objectives
Transform challenges into professional strengths
Applying Story Frameworks for Leadership and Business Growth
Discern the story details that make a difference
Master strategic timing of storytelling for lasting impact
Craft balanced narratives that preview growth potential
Ensure storytelling’s impact on business outcomes